how it was done:
I started with several mock-ups in Photoshop and as the art director it was also up to me to decide which of these became the eventual site.

I went with this design because it fit the image of the company well and had a friendly feel to it. I was pleased with the navigation both for it's uniqueness and it's in-your-face usability - of course the...
click here to launch the site
[launch site]